Showing posts with label MSGM. Show all posts
Showing posts with label MSGM. Show all posts

22 June 2014

Milan Fashion Week SS15 Diary - Day 1

MilanFashionWeekSS15Day1

After over a year of missing the Milanese shows, I am so happy to be back in one of my favourite cities in the world to enjoy a bit of menswear fashion (and work a lot!). I arrived here yesterday, which was a fun but incredibly tiring day as I woke up at 4.30am to head to Heathrow.
Once in Milan, the warm weather and great vibe really got me going. After sorting through invites, I was thrilled to open a little something from Tod's to help me get through fashion week in style. After an early afternoon meeting it was time for the MSGM show, which is probably the best young brand in Milan. Massimo Giorgetti has this amazing ability to mix a bit of traditional Italian fashion with the really cool street style influences they have going here. It was a pleasure to watch.
I walked back to my hotel to enjoy a bit of sunshine and grabbed a quick lunch in my room catching up with emails before heading out for some more meetings. I stayed fresh in the Milanese summer with my new Folk short sleeve shirt, which I wore with blue NN.07 jeans and my Kenzo x Vans sneakers. I finished the day with a movie and a bit of room service and hit the sack early to recover energy for the busy week ahead!

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30 August 2012

Thinking FW12: MSGM

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MSGM.it
And so my pursuit for the perfect FW12 wardrobe continues. I have been quite obsessed with MSGM ever since I discovered it back in February when Viviana Volpicella turned up in a total MSGM look during fashion week. The Italian brand has, since then, become quite the cult thing.
Their FW12 collection, which you can see in full here, is full of great floral, animal and graphic prints that, contrary to what you may think, look so masculine and cool. The brand has the quality and the cuts of brands like A.P.C. and the edgy style of what we're currently seeing from Kenzo. Though, in terms of clothing, I like MSGM much better than the latter.
I am really going to try to get my hands on some of the FW12 pieces, which would actually work through seasons. I never thought I'd like to wear leopard print until I found this jumper, which I love paired with the matching shirt as a sort of set only broken up by the grey. Same goes for the flower sweatshirt. It can be worn in so many interesting ways. My third pick is the fluffy grey coat. It's very much on-trend this season and, while more daring, I'm sure it's ultra warm and so soft ladies can't take their hands off you. It's a win-win.